It’s a place that invites you not just to look at objects from the V&A’s vast collection, but to see how a major museum actually works.
Most museums have far more in their collections than they can ever display. The V&A is no exception. To house its overflow, it built this new warehouse — but with an imaginative twist. Rather than hiding everything from view, the V&A chose to let visitors wander through, to glimpse treasures alongside everyday artefacts, and to think about object histories in a new way.
WHERE FUNCTION MEETS WONDER
At first glance, the Storehouse feels like a curious hybrid of a museum and a logistics hub. Placement of objects seems random, until you learn that they're stored by size, weight, material, and fragility — each on its own pallet, secured so that forklifts can retrieve them when needed. In places it resembles a very posh furniture showroom. Italian Renaissance cassoni (wedding chests) share space with Victorian and mid-century pieces. Across the aisle might be old radio sets, or ethnic costumes, or kitchen wares.
One unexpected delight for me was seeing my elementary school furniture in a museum. I knew our nuns were unusually connected to the modern world, but didn't realise that the stuff we loved to play on in our assembly hall was contemporary high design: pastil chairs by Finnish designer Eero Aarnio. The ovoid, fibreglass seats wobbled, rocked, and slid quickly across the room's carpet. Unaware they were anything worthy, we played games of giant croquet with the lucky students getting to ride in the chairs as we slid them at each other. After that treatment, I doubt any of the set from Oak Hill School ended up in good enough condition for a museum. Clearly, no gang of energetic 10-year-olds ever came near the pristine example in the Storehouse.
Far more visitors are likely to be excited about the David Bowie Collection. The boundary-defining artist donated his professional archives to the V&A when he died. You can take an intellectual approach and dig into his creative processes, or just revel in the fun of glam rock. But if you want to see it, book your place. Like the rest of the V&A, admission is free, but capacity is limited and usually fills up in advance, so booking is essential.
At first glance, the Storehouse feels like a curious hybrid of a museum and a logistics hub. Placement of objects seems random, until you learn that they're stored by size, weight, material, and fragility — each on its own pallet, secured so that forklifts can retrieve them when needed. In places it resembles a very posh furniture showroom. Italian Renaissance cassoni (wedding chests) share space with Victorian and mid-century pieces. Across the aisle might be old radio sets, or ethnic costumes, or kitchen wares.
One unexpected delight for me was seeing my elementary school furniture in a museum. I knew our nuns were unusually connected to the modern world, but didn't realise that the stuff we loved to play on in our assembly hall was contemporary high design: pastil chairs by Finnish designer Eero Aarnio. The ovoid, fibreglass seats wobbled, rocked, and slid quickly across the room's carpet. Unaware they were anything worthy, we played games of giant croquet with the lucky students getting to ride in the chairs as we slid them at each other. After that treatment, I doubt any of the set from Oak Hill School ended up in good enough condition for a museum. Clearly, no gang of energetic 10-year-olds ever came near the pristine example in the Storehouse.
Far more visitors are likely to be excited about the David Bowie Collection. The boundary-defining artist donated his professional archives to the V&A when he died. You can take an intellectual approach and dig into his creative processes, or just revel in the fun of glam rock. But if you want to see it, book your place. Like the rest of the V&A, admission is free, but capacity is limited and usually fills up in advance, so booking is essential.
RESCUED TREASURES
Some items are genuinely astonishing. The Torrijos Ceiling is one of my favourites: a magnificent carved wooden dome in Moorish style from the time of Ferdinand and Isabella. Like so much in the V&A it's architectural salvage: rescued from a palace near Toledo that was demolished in the early 20th century.
Another example of rescue and renovation is the Agra Colonnade, four arches held up by five columns, all lavishly decorated with inlaid stone flowers and foliage. This, like the Taj Mahal, was built for Shah Jahan and is in much the same style, but had been part of his bath house. That building was destroyed and pillaged for materials over centuries of conflict on the sub-continent, with no recognisable colonnade left by the time the English were in charge. In the late 19th century the British governor of the province suggested the fragments should be collected and sent to England for display on the condition that the V&A restored the pieces to their former glory. It must have been quite a puzzle. If you don't plan to go to India, this may be as close to the magic of the Taj Mahal as you can get.
What makes Storehouse East truly special is the way it peels back the curtain on museum life. You can see curators at work, repairing historic costumes or cleaning paintings, and look at a display of how curators make bespoke mounts to display fragile objects.
GETTING THERE & WHAT TO EXPECT
Storehouse East sits on the edge of the old Olympic Park in east London, about a mile’s walk from Stratford station. Buses serve the area but were remarkably slow when we visited. It took us a full hour to get to the Storehouse from Waterloo.
Remember this is a working building to which you have guest access rather than a place designed for a visitor experience. Visitors who have issues with heights should be aware that all the walkways on upper levels are metal mesh and you can see through them; typical for a warehouse but challenging for some. Unlike the main V&A in South Kensington, you won’t find a gift shop, interactive exhibits, copious benches or a variety of restaurants. There’s a café at entrance level, but it’s very basic; you’re better served going across the street to Clarnico Coffee, which has a cozy, greenhouse vibe and a decent variety of food.
You'll probably spend no more than an hour wandering here, a bit more if you get tickets to the Bowie collection or arrange access to view particular items.
You'll probably spend no more than an hour wandering here, a bit more if you get tickets to the Bowie collection or arrange access to view particular items.
If you're a visitor to London, I'd still prioritise the main V&A in South Kensington. The Storehouse is a footnote, not a main event. If you have limited time and you're concentrating your visit on central London, don't underestimate travel time. If you know the V&A well already, this is an exciting enhancement of the experience ... though you might only visit once. And if you happen to live in the booming modern developments around the site of the 2012 Olympics, then you're lucky to have a quirky cultural attraction on your doorstep.





